The Levi’s ad using Walt Whitman’s poem “America” repositions Levis within their target– audience, as a hip company making cool jeans because they’re using a poet to ‘empower’ America’s youth. Here’s to empowerment, I think?
Thom Donovan
Bhanu Kapil
Fred Moten
Craig Santos Perez
Sina Queyras
Sotère Torregian
Cathy Halley
Michael Marcinkowski
Travis Nichols
Fred Sasaki
Don Share
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