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Atlanta-based artist John Morse found creativity in consumerism with bandit signs—advertisements “promising fast money, easy weight loss, and painless hair removal.” The signs inspired a plethora of haikus that Morse has put to good use. For example:
“CASH 4 YOUR OLD GOLD / The Value of Memories / Measured by the Ounce.”
Read more in the New Yorker:
Last month, Morse installed five hundred of his very own bandit signs across Atlanta. However, his signs came with a unique twist: they were written in the form of a haiku, the traditional Japanese poem that consists of seventeen syllables when written in English. Instead of images of nature and the changing seasons, Morse’s poems allude to cash-for-gold schemes and singles meet-ups. They are, as he explains, comments on the “consumerist allure” implicit in bandit signs. Though some locals have begun to grumble about the installation, the poems are scheduled to remain on display until October 31st.